Most brands realise the importance of a robust digital marketing strategy, but deciding where to focus your attention can always be a challenge. Twitter is one platform that is suitable for the majority of brands. Here are 3 tips to help you maximize engagement for your brand on the social media site. 1. Develop a schedule and be consistent Consistency is crucial for success on social media; this guideline is especially true on Twitter. Therefore, it's vital to develop a manageable schedule … Continue reading...