By now, every company knows how powerful social media marketing can be for spreading the word about their products and building their brand. However, many delve into this type of marketing with a scattershot method. They find all of the currently used sites and start placing content on all of them. However, not all social media sites are right for all sought-after demographics. Spending an equal amount of time on all sites that are popular will dilute your marketing time and budget. Before … Continue reading...